Your bag
Close Alternative Icon
Handcrafted in Italy by Master Artisans - Curated in Los Angeles Handcrafted in Italy by Master Artisans - Curated in Los Angeles

The Via Orefici Journey I Our Story

"

Where Heritage Meets Modern Elegance

Bringing the artistry of Italy’s botteghe orafe to women who value authenticity, beauty, and timeless sophistication.

Via Orefici Jewelry was founded in Los Angeles by Italian goldsmith and designer Antonella Carlevaro-Rossi, whose journey began in her family’s boutique on Genoa’s historic Via Orefici, the Goldsmiths’ Street.

After moving to the United States years ago, Antonella was inspired to continue her family’s boutique legacy and reimagine how to share the craftsmanship she had learned and loved in Italy. Rooted in this legacy, she carries forward the artistry and soul of Italy’s botteghe orafe, traditional goldsmith workshops, with a modern vision.

Today, she brings the Italian spirit of everyday elegance, and the authenticity of Italy’s botteghe orafe experience, to modern, confident women through fine jewelry that blends artisanal craftsmanship with contemporary sophistication. Each piece reflects the character of Italian artistry and is designed to celebrate individuality, beauty, and self-expression.

Each Via Orefici collection features pieces designed or curated by Antonella, handcrafted in Italy’s botteghe orafe by master artisans using 18k gold and natural gemstones. Presented through private appointments, curated events, and a select online edit, the collections embody a vision of smart luxury, jewelry created with authenticity, integrity, and timeless beauty.

Photograph: Via degli Orefici street sign, Genoa, Italy.